Honestly, there’s no other great way to say this: most agencies suck.
Hey Frankie is made up of people that have worked on the brand side, which means we have extensive experience and interaction with agencies over the years.
I’ve been let down by so many agencies in the past. Hey Frankie has been a breath of fresh air. The way they strategize and create something out of nothing is amazing.Connor L.
Brands come in all shapes and sizes, but when it comes to strategy and planning, they tend to fall in two camps.
This doesn’t happen all of the time, but we find that brands tend to fall in two camps when it comes to strategy and planning.
- The Free Wheelers – these brands are flying by the seat of their pants. They may be able to tell you what they are doing tomorrow, and maybe next week, but that’s the extent of it. They tend to be slightly more creative, but often miss opportunities due to the last minute nature of ideas.
- The Boring Bobbers – these brands can tell you what they are doing two months from now. Because it’s probably the same tired stuff they did last year. They tend to be less creative and stuck in a comfort zone.
We get it. Sometimes, from the inside, you don’t see what’s going on. But we do, and it can cost you a ton of money.
For a majority of our clients, they choose to have us heavily involved in all things related to their marketing calendar. We develop promotions, timelines, content and just about anything else that you can think of.
This level of engagement has proven to wildly impact revenue and it’s one of the things our clients absolutely love about us. After six months of working with Hey Frankie, you’re going to look back at other agency relationships and be shocked by how little they were engaged with your brand. We guarantee it.